Tuesday 9 March 2010

How a story is made

In the run-up to a General Election, newspapermen like nothing more than a scoop that discredits the bozo they're not backing for #10.
For instance, witness how Tory-leaning papers bullied every last boring detail out of the Brown bullygate 'scandal' - a classic example of pressmen storming up the teacup.
The red top's insatiable appetite for tittle-tattle which might bend voter's minds means they are wide open for a planted story.
Check out how, in 1992, Chris Morris transformed a "small undiscovered fact" (that, incidentally he'd made up) into a "burning news issue" with just a few phonecalls to the news desk.

Via Heydon

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